07 Sep, 2017

Choice Hotels International Franchise

The Choice Hotels International is a pure franchise business that has spread over several countries. The idea behind the business idea was cropped in 1939 by a group of Motel investors with hope of changing the negative view the clients had about the hotel industry. The FBI had warned that many hotels were used as hiding dens for gangsters. These investors wanted to create classy hotels that did not harbor gangs. In 1990, these exclusive service hotels were named Choice Hotels Inc. They include lodges such as Clarion, Comfort, Sleep, Quality, Econo and Rodeway lodge.

Headquarter of the organizations is located in Silver Spring Maryland, in United States. There are a total of 5,709 franchised units available internationally. The franchiser only owns three of the total stores and the rest are all franchised businesses which are running successfully.

You will be surprised to learn that the organization did not start franchising immediately after it came into business. The Choice Hotels International franchise started selling in 1962. All the years from 1939 were used in building and improving the business model. At the moment, the success rate of the franchisees is almost 100% as a result of the solid concepts and strong business model that was developed by these dedicated professionals.

The investors require a minimum capital investment of $500,000. The least net worth of each of the company is $1,000,000. Total investment of the business can range anywhere from 2.5 to 15.3 million dollar. The franchise fees also fall between $10,000 and $120,000.

Choice International Hotels Franchise knows that the success of their franchises is dependent on a strong business model coupled by powerful and corroborative marketing support. There is an aggressive international and national marketing campaign for the hotels both online and in specified media. The combinations of these marketing plans are a guarantee to take your business to the international success you have always wanted to be.

In addition, you need to bring all the components of the business to work together. There are several experienced and accessible personnel ever available to give you the much needed support. This support staff is all about you. It give you the listening ear and helps you in making decisions that are customized to you, your hotel and business as well. In more than the 65 years that the organization has been n the hotel business, it has seen several businesses rise to the limelight. The franchises are available in 42 different countries and are still developing.

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