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12 Sep, 2017

OUTBACK STEAKHOUSE FRANCHISE

 

Outback steakhouse franchise specializes in serving fast moving foods and drinks. The foods and drinks are of high reliable and of high quality. Alcoholic and non-alcoholic drinks are served for instance beer, wines and cocktails. The foods include kookaburra wings, fish, lean meat, ribs, chicken wings, coconut shrimps among others. The foods are prepared with fresh ingredients. The prices of foods and drinks are very affordable.

The design, layout and the interior arrangements of the restaurant are appealing and this makes it to have many clients. The design of the restaurants creates a perfect environment for the customers. The customer may be served in the restaurant or order foods and drinks to be taken to him or her. The ordered foods are delivered directly to customer’s car or residence.

Outback steakhouse franchise ensures that the franchisee’s business brand is recognized. The franchisor does promotions and advertisements so that franchisee’s business is successful. The company also offers the following to its franchisees:

Training- The franchisee and his or her staff members must complete training program to be allowed to open a franchise. The franchisee is trained managerial and administrative roles. They are also trained on how to make the foods. The training is conducted at one of Outback Steakhouse’s restaurants. The period of training depends on the geographical location of the restaurant and language proficiency.

Ongoing support-The franchisee is informed of new technological developments and products. He or she is provided with newsletters containing information of new marketing methods.

Start-up support-The initial equipments needed by the franchisee to start the business is supplied by the franchisor. The franchisor also refers the franchisees to lending institutions to lend money as initial investments.

Marketing support- market research is conducted and information delivered to the franchisee. The franchisee is informed of new market outlets, services and strategies.

Territory selection assistance- The franchisor assists the franchisee in selecting a potential site for the location of the business.

To purchase Outback steakhouse franchise, a total investment of $1,600,000 and start-up cost of $500,000 is required. The franchising fee is $10,000. You should have adequate skills in the business. Knowledge in marketing and in the industry is also very important. You should be hospitable and have ambition in the business. This will enable you to open other franchises.

 

Outback steakhouse franchise has disclosure document that contains all the information franchisee needs to know. The document carries the following information: the contact of the franchisor and other franchisees, franchise fees to be paid, assistance offered by the franchisor, start-up costs, rights of the franchisee, the expiry date of the term, historical development of the company and company’s bankruptcy.

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