08 Sep, 2017
New Ideas For Small Business
New ideas for small business
Is it really possible to come up with new ideas for small business? After reading about the clutter of web sites on the internet and seeing how clogged the yellow pages are in your local phone book, you can surely get discouraged.
I am frequently asked the same question. My experience tells me that it is not the "new idea" that is required, but a commitment to outdo anyone else out there doing the same thing.
Key determinants of "new ideas" for new enterprises:
1. Bear in mind that you bring your own fresh new perspective to your version of a small business. No one is uniquely you so you are a new rendition on perhaps an old theme. If you are a plumber, nobody does it like you do. The same applies if you are starting new ideas for small business a garment store, a dental clinic or a charter airline.
Decide from the beginning to be the best.
2. One sure way to stand head and shoulders above the rest is to make it a personal goal to under promise and to over deliver.
• The plumber mentioned above might fix your toilet and hand you the bill. While you are writing out the check, he is giving all your plumbing a free inspection.
• The garment store might offer free tailoring. There might be a follow up phone call a week later asking how happy the customer is with the purchase.
3. The best way to build a clientele whether on the internet or on the street is to develop a mailing list. The more often you are on people's minds, the more highly you will be thought of.
• An attorney might email out a newsletter once a month detailing how a new law might affect some people.
• A clothier could do the same about new materials or the trends in fashion once a month and so forth.
Doing this on a regular basis will guarantee you success. This continuing contact and free professional help creates an incredible trust. This is the kind of trust that, when a particular thing is required, the customer picks up the phone and calls "his" lawyer or "her" clothing store, the exact ones who have been giving out valuable information regularly.
Can you see where it is not the new ideas for small business that will create success? It is an old idea put forward with a new perspective.
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