08 Sep, 2017

Fashion Franchise

Fashion retailers have been one of the biggest beneficiaries of the franchising model, and have used to this system to expand themselves into newer and unexplored markets. Fashion franchises are a great option for those entrepreneurs who have an interest in attire and accessories and want to operate a business of their own. These companies will provide you with the required infrastructure needed to run the business on their behalf, and you will have to pay them a start up cost as investment and sign a contract in order to enter into a franchising agreement. After you have entered the agreement, you will be permitted to start selling the trademarked products and provide services under the brand name of the company. You will also be paying a certain percentage of your revenue as royalty to the company, apart from the franchising fees. The company will provide you and your employees training services, and would provide the business with all the support that would help you run your franchised outlets. A few of the fashion franchises have been discussed below. Hennes & Mauritz is one of the fast growing fashion retail franchises and has been striving to provide its customers with quality accessories and attires which are not only fashionable but are available at the right price. The company is currently operating 730 company owned and franchised stores in around 14 countries, and has plans of opening another 100 stores over the next few years. This expansion will take the company to newer destinations and further expand its business. Amongst the most famous fashion retail franchise companies is Marks & Spencer which has reinvigorated its prospected after the last few years when it saw profits tumbling, and has launched a new marketing campaign which aims at widening its customer base. The marketing strategy has already started reaping fruits, and the company has started registering back profits from the previous levels. The company has also directed its franchisors and stores to offer discounts of up to 10% on products. The company is also planning to expand its market and is opening new stores in different parts of the world, especially in Eastern Europe through franchising. Another company which is in the expansionary mode is Mango, which is one of the world’s largest women clothing fashion retailer, and has been selling quality products at affordable prices since the past many years. The company is planning to open up more stores through franchising in markets where branded clothing is much in demand, especially Italy, Australia and China.